A new annual, multi-day festival will make its debut on Harriet Island in Minnesota in June 2012. The event is brought to you by a five-year partnership between the city of St. Paul and Live Nation.
The as-yet-unnamed festival is scheduled for June 23-24 on Harriet Island, which is located across the Mississippi River from downtown St. Paul. A lineup has not been announced.
The festival is expected to be a “national destination” that will attract 40,000 fans, according to the Star Tribune.
“We are excited to partner with the city of St. Paul, allowing us to bring top touring talent to the next great urban festival in North America,” said Mark Campana, co-president of North American Concerts for Live Nation Entertainment. “St. Paul and the surrounding areas are filled with passionate live music fans. Our expectation is for this annual event to grow each year, attracting the best live acts that music has to offer, and becoming a stand-out amongst our global festivals.”
Live Nation knows a thing or two about concerts. Over the past year the concert promotion company produced 51 festivals in 11 countries including Sasquatch Music Festival in Quincy, Wash.; Reading Festival in the United Kingdom; Way Out West in Sweden; Download Festival in the U.K.; and Music Midtown Festival in Atlanta. The 2011 events had a combined lineup of over 500 bands and brought in more than 4 million fans.