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After ‘Epicenter’ Comes ‘Aftershock’

04:01 PM Wednesday 7/11/12 |   |

This week’s Epicenter announcement reminds us that there is a direct connection to the brand new “Monster Energy Aftershock” festival in Northern California one day later.

Announced a couple of weeks ago, it turns out Aftershock is sporting a lineup nearly identical to the Sept. 22 Epicenter festival in Irvine, Calif. Taking place Sept. 23 at Sacramento’s Discovery Park, Aftershock’s band list includes Stone Temple Pilots, Deftones, Bush, Chevelle, Hollywood Undead, Theory Of A Deadman, Oleander, Escape The Fate, Otherwise, Gemini Syndrome and more.

And the thread connecting to the festivals?  While So. Cal.’s Epicenter is co-produced by Right Arm Entertainment and Live Nation, Aftershock is presented by Arms Division Concerts/DWP/Right Arm Entertainment and Sacramento radio station 98 Rock.

“We had kind of a goal to do a ‘Reading’ and ‘Leeds’ with Los Angeles and Sacramento, to take California for a weekend and put on two rock festivals,” Right Arm Entertainment’s Gary Spivack told Pollstar. “Not an indie rock festival, not a metal festival, not a punk festival. Just straight ahead rock ’n’ roll.”

Music festival aficionados should be quite familiar with the “Right Arm” name by now. The same company is behind such mega-events as Carolina Rebellion in Charlotte, N.C.; Welcome To Rockville in Jacksonville, Fla., and Rock On The Range in Columbus, Ohio.

But even though Right Arm announced Aftershock first and put tickets on sale in late June, the new festival actually follows Epicenter like an post-temblor follows an earthquake.

Of course, there are tickets and there are tickets, as in VIP passes. Aftershock’s VIP offering includes a separate entrance to the venue, viewing (standing and sitting) of the main stage and access to the VIP lounge where you’ll find upgraded beverages, food service and opportunities to rub shoulders with other very important persons. For more info, visit AftershockConcert.com.


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