A beer company is presenting concerts in all 50 states on a single day this summer as part of its new Music First program that aims to “create and celebrate various music firsts.” It’s all happening Aug. 1. The lineup includes The Flaming Lips, Emeli Sandé and Portugal. The Man.
Before we get any further into this announcement, we have to point out that the concerts are limited to fans 21 years of age and older.
Bud Light has partnered with Live Nation, Myspace and Universal Music Group on the program. Along with the big event Aug. 1 – which has been dubbed “50/50/1” – Bud Light has launched a Music First app, which it’s using to give away more than 500,000 music-centric prizes this summer including Universal Music Group music downloads, Monster DNA headphones, Live Nation concert cash and 50/50/1 concert tickets.
In alphabetical order, from Alabama to Wyoming, here is the list of markets 50/50/1 is headed to Aug. 1:
Birmingham, Ala.; Anchorage, Alaska; Phoenix, Ariz.; Little Rock, Ark.; Los Angeles, Calif.; San Francisco, Calif.; Denver, Colo.; Hartford, Conn.; Wilmington, Del.; Miami, Fla.; Atlanta, Ga.; Honolulu, Hawaii; Boise, Idaho; Chicago, Ill.; Indianapolis, Ind.; Iowa City, Iowa; Lawrence, Kan.; Louisville, Ky.; New Orleans, La.; Portland, Maine; Silver Springs, Md.; Boston, Mass.; Detroit, Mich.; Minneapolis, Minn.; Biloxi, Miss.; St. Louis, Mo.; Missoula, Mont.; Lincoln, Neb.; Las Vegas, Nev.; Portsmouth, N.H.; Atlantic City, N.J.; Albuquerque, N.M.; New York City, N.Y.; Charlotte, N.C.; Fargo, N.D.; Columbus, Ohio; Oklahoma City, Okla.; Portland, Ore.; Philadelphia, Pa.; Providence, R.I.; Columbia, S.C.; Sioux Falls, S.D.; Nashville, Tenn.; Austin, Texas; San Antonio, Texas; Salt Lake City, Utah; Burlington, Vt.; Virginia Beach, Va.; Seattle, Wash.; Charleston, W. Va.; Milwaukee, Wis.; and Jackson Hole, Wyo.
Looking at the list, it appears that more than 50 concerts are being planned because there are multiple stops in California and Texas with shows in Los Angeles, San Francisco, Austin and San Antonio.
So far, gigs with artists and venues that have been announced include Clap Your Hands Say Yeah at Philadelphia’s Theatre of Living Arts, Wavves at Boston’s Paradise Rock Club and The Flaming Lips at House Of Blues Las Vegas.
Tickets go on sale beginning May 3.