Enchanting Woods, Next Level Production & Luxury Loos: Wonderwood Launches In The UK

– James Cohen
Founder of Wonderwood and owner of the O2 Victoria Warehouse in Manchester

The creators of the UK’s popular PierJam and BassJam event series announced a new one-day boutique event for next summer: Wonderwood, a celebration of house, bass, grime and techno amidst the rolling hills and woods of Witton Country Park in Lancashire, England.

The premiere will take place on July 27, 2019. Confirmed acts include Bugzy Malone, Gorgon City, Holy Goof, Low Steppa, Mason Collective, Sam Divine, SASASAS and Todd Terry, who will be performing across three stages.

Wonderwood founder James Cohen, the owner of Manchester’s O2 Victoria Warehouse, told Pollstar that the capacity at the first edition was currently around 6,000. “Tickets went on sale just under two weeks ago, and already the response is over-whelming,” he said.

Many of the acts playing Wonderwood have rocked crowds at PierJam, which heads into its fifth year on Blackpool and Hastings Pier, and BassJam, now in its third year at the Bolton Macron Stadium and the O2 Victoria Warehouse.

– PierJam
Scene from the 2018 edition

The organizers, which includes Cohen’s in-house team of the O2 Victoria Warehouse, have a history of sell out events. “I think there is always room for the right event product. With there being ever increasing competition in the market, it’s so important to set yourself aside from what else is out there,” Cohen explained, adding that “this is what Wonderwood will strive on doing, being unique and offering something different that will keep customers engaged with what we are doing.”

The event announcement promises “next level production”, “stunning designs and visuals”, a food village offering cuisines from across the world, “luxury loos” and different VIP offerings – all embedded in the “enchanting woods” of Witton Country Park. “Many more” names for the lineup are to be announced in the coming weeks.

Cohen said, “Wonderwood is going to be like no other day time event product out there currently. From the minute the customer steps on site, they will be transformed into Wonderwood.

“We are really going above and beyond with our production, entertainers and immersive features to really make ourselves stand out, and having customers leaving with that huge wow factor.”