Features
FKP Scorpio Acquires Independent Promoter Woah Dad Live
Annika Berglund – Håkan Hellström
Sold out four Ullevi Stadium shows in Goteborg, each with a capacity of approximately 70,000 in a couple of hours.
FKP Scorpio Sverige, part of the international FKP group, has joined forces with Swedish promoter Woah Dad Live, by acquiring 100% of its business.
Financial details of the agreement weren’t disclosed. The first mutual projects are already in play. For instance, last week, the new partners teamed behind Swedish artist Håkan Hellström’s record of selling out four Ullevi Stadium shows in Goteborg, each with a capacity of approximately 70,000 in a couple of hours.
Add two Rammstein stadium shows and this weeks announced Björk concert, amongst others, on top of that puts the new allies in the front row of live music in Sweden. Rammstein is going to play Ullevi Stadium on July 31 and Aug. 1 next year, after already selling out the Olympic Stadium in Stockholm on the first leg of the tour, Aug. 14 – selling 31,432 tickets and grossing $2,658,411, according to Pollstar‘s box office reports.
Woah Dad Live is the promoter in Sweden for Robyn, Juice Wrld, Håkan Hellström, Post Malone, Smash Fest., Daze Days, A$AP Rocky and more.
– Niklas Lundell & Joel Borg
Remain in charge of their company, while entering FKP Scorpio Sverige as shareholders and board members
FKP Scorpio Sverige acquired 100% of Woah Dad Live from Telegram Studios, which still owns the Woah Dad label.
Woah Dad Live executives Niklas Lundell and Joel Borg are entering FKP Scorpio Sverige as shareholders and board members. While the two companies will jointly produce and present all future events, both brands will still operate under their own name.
“FKP Scorpio has a stable backbone and a well organized structure that will be perfect for us now when growing and taking more ground over here. We’ll bring new ideas and many years of experience in the Scandinavian market into our partnership”, said managing director Niklas Lundell.
FKP Scorpio executive director Folkert Koopmans added: “We have been working with Woah Dad Live before and are proud of what we have achieved and accomplished. We want to be the best partner for our artists and for the fans. The expertise in our teams when it comes to the Scandinavian market will help us to reach this goal. We have a lot to look forward to and are happy to welcome new members to the FKP Scorpio family”